The 1100 Experience: Generative Content

The 4K (3840 x 2160 pixels) Nanolumens LED display at 1100 Louisiana is the largest commercial office indoor digital installation Houston.

It measures to 32 feet wide by 18 feet high, with five additional LED pillars (96 x 1000 pixels) surrounding the display.

The immersive digital installation provides tenants and visitors of 1100 Louisiana access to a myriad of art from local institutions, museums and talent from the Houston region. The project was led by global architecture and design firm Gensler.

FLOAT4 managed the project’s media production, and built a custom CMS solution to manage assets, scheduling and the input of third party content to be provided by the client’s network. The installation is powered by a 16 Karat Gold Series server from RealMotion.